Simmons First/Hootens.com Kickoff Week begins with a Labor Day doubleheader at Reynolds Razorback Stadium in Fayetteville on Monday, Sept. 2. Two-time defending Class 7A champion Fayetteville plays the Warren Lumberjacks, the top-ranked team in Class 4A, at 7:30 p.m. Shiloh Christian meets Siloam Springs at 5 p.m.

UAPB's Golden Lion Stadium in Pine Bluff hosts a doubleheader on Tuesday, Sept. 3. Class 3A power McGehee, which has won conseuctive conference titles, meets Hamburg at 5:30 p.m., followed by 2012 Class 5A quarterfinalist White Hall against its former conference rival Monticello.

On Thursday, Sept. 5, at the University of Central Arkansas in Conway, Clinton plays Arkansas Baptist at 5:30 p.m., followed by Rose Bud against 6-2A favorite Hazen.

In the event's 13-year history, 18 teams started runs to the state finals during Simmons First/Hootens.com Kickoff Week. Four teams that played in the 2009 Kickoff Week reached the state title game.

"Simmons First is excited about our continued sponsorship of the Simmons First/Hootens.com Kickoff Week," said Robert Dill, Executive Vice President and Marketing Director for Simmons First Nation Corporation. "Arkansas football fans look forward to this annual event which features the top high school teams representing communities from across our state. Our community banking philosophy includes supporting activities that serve to improve the quality of life in the markets we serve and sponsorship of a premier event like the Simmons First/Hootens.com Kickoff Week is a perfect fit."